Tag Archives: EPUB

Ripples in the Blogosphere… or Self-Publishing Promotion

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Imagine that you are lying in sunlit pool of still water, and you are dreaming. Your dreams are vivid, colorful and profound; but you are the sole spectator and the sole participant. The pool remains still without a single ripple until you sit up and start to share your dream.

An author may write a masterpiece or at least a lovely poem of book that would be a delight to the eyes of many, but if no one knows of the creation, no one but the creator can enjoy it. So here is the frustration of many an independent author who has chosen the path of self-publishing.

 

The first step is, of course, to make sure that the dream in your soul is written and illustrated in the best and most excellent fashion. Too many self-published books are in dire need of editor and professional artist to rescue them from oblivion. In some cases, there is no earthly help for them and they should become the compost for stronger creations to follow.

If you do have a polished and carefully crafted piece of true literature, then your journey has only begun. The dream is over. It’s time to wake up and make some ripples in the blogosphere. Here are a few places to start:

1. Create a Webpage

  • This website may be dedicated to you as an author or an illustrator, or it may be created for one single literary endeavor; a book or a series of books, etc.
  • Your webpage should be simple, straightforward and well-designed. Keep in mind what it is you want the page to do… promote the book, author or series? become a gathering place for other creators? support educators with lesson plans relating to your book?
  • Update your webpage frequently to keep the content and interest fresh.

2. Create other promotional avenues

  • Consider creating a Facebook page or a Twitter account for the book. (twitter hashtags listed below)
  • Post jacket cover photos on the internet by way of TinyPics. (http://tinypic.com/index.php)
  • Become an active poster and sharer on Pinterest, LinkedIn, GoodReads or other social networking sites.

3. Get the word out!

  • Find relevant bloggers that may agree to review your book or mention it in a post. (Possible iBook kid lit reviewers listed below.)
  • Find legitimate book reviewers specific to your genre and intended audience. (These are few and far between for electronic illustrated children’s books.)
  • Try to get some airtime on GoodReads (but if you’re new, your title may not even show up in the search box)
  • Create your own blog posts and review site. (Yes, that’s what I’m doing now)
Keep splashing. Your first attempts to create waves may fall flat. Established publishers do not necessarily want you to succeed. You will have to be persistent and patient. Remember, ripples and waves create more ripples and waves. You never know how far your message will travel. I was recently surprised to find that folks from India, Iran, Indonesia and Italy were clicking on links to my book… and yes, there were some other countries that didn’t start with the letter “I” in there as well.
Good luck to all of you independent, aspiring authors and may all of your ripples be productive.
Lists:
Relevant Twitter Hashtags for Children’s Literature:

#ebooks, #ibooks, #kidlit (children’s literature), #tlchat (teacher-librarians)

#bookapps (book-like apps for iPad, Android, etc.), #childrensbooks, #dads, #moms

#ece (early childhood education), #edapp (educational app), #ePrdctn (electronic production or book designers)

#kidlitchat, #kidlitPRchat (marketing children’s books), #kids, #kidsbooks

#library, #librarians, #litchat, #literacy

#pblit (picture book literature), #pblitchat (picture book literature chat), #picturebooks

#publishing, #SCBWI (Society of Children’s Book Writers and Illustrators)

#selfpublishing

Sampling of Kid Lit Reviewers or Bloggers Who May Accept eBooks:

Emerging from Flatland

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I spent the day at ASIJ attending a workshop for school librarians that presented two speakers; one spoke about library space redesign and the other spoke about the shift from paper-based book and information sources to electronic books and the vast information sources of the internet. After listening to the second speaker, Sherman Young, the author of “The Book Is Dead,” I became more aware of the paradigm shift occurring in the world of publishing, books and authorship. One thing Sherman said that struck me was the idea that a book is “a process; it takes time to write.” When we include the time spent in process and reflection, he explained, as well as the consumption and digestion on the part of the reader as they struggle to construct the reality of that book’s story or concept, then the total navigation time of a well-processed book is considerable. And to continue this idea further, for authors publishing in today’s plethora of platforms, the book becomes even more of a process.

As an author struggling to re-publish material in various new formats, including EPUB, I realized that I was wrestling with the idea that books no longer need be two-dimensional, but now contain the possibility of added dimensions, especially when those dimensions enhance the actual content instead of merely adding superficial bells and whistles. There are so many possibilities that it is hard to envision all the permutations. I feel a bit like a paper doll peeling itself off of the two-dimensional flat page and realizing that there is a huge third dimension that is begging to be explored. So, off we go, exploring the lands beyond the pulp flatlands, hoping to be able to learn from and contribute to this strange, new, puffy world.